Made Up Family

Verizon

Verizon recognizes that family members aren’t all the same, and lets each person pick the Unlimited plan that fits them best. Other wireless carriers don’t and force the whole family to pick the same plan. They see family members as identical, and act like it’s normal. So we proved that it’s anything but normal with a fake family and real reactions.

I like to consider selling, making and running a spot this strange for a client like Verizon truly an achievement in itself.

Showing a behind-the-scenes sneak peek for the teaser film.